After seeing the footage from the latest natural and man-made disasters to strike the South, Ed Hale decided to release the song “New Orleans Dreams” from his Ballad On Third Avenue album as the next single to radio to raise money for the American Red Cross to help people struggling down there who have lost their homes and more. Thus a portion of all proceeds from sales and digital downloads of the song will go directly to the American Red Cross.
But releasing the song as a single wasn’t enough. Hale decided that the music video for the song, written years before the BP Oil Spill and this latest deluge of flooding and tornadoes, should feature real time video footage of what it looks like down in New Orleans and the surrounding areas right now. So he tweeted out to fans on Facebooka simple message looking for someone who lived in the area who could supply current video footage for his new music video.
Hale was relieved to discover many very capable people had applied for the project. One of them was Brian Johnson and company from Anim8ter Graphics. Hale was excited further by the project because it turned out that Johnson was an old friend and classmate of Hale’s from high school. On Memorial Day Weekend, Johnson and crew set out on a roadtrip from Central Florida to drive to New Orleans to film live footage of the city for the upcoming music video. They are currently in New Orleans as we type this post and report that though the devastation is alarming and heart wrenching, they have been able to obtain oodles of excellent footage of what things look like down South. They are updating us every few hours as well as their own Facebook page.
Hale believes that featuring real life video footage of what it looks like down there now will help raise more awareness about the multitude of different catastrophes that the people of New Orleans and the surrounding areas are having to deal with, even though the news reporting of the sound bite may have disappeared from the radar.
A music video for the song will come shortly as soon as the Anim8ter crew gets back and finishes editing. Our prayers and good wishes are with the crew to return home safely. In the meantime, fans can listen to and buy the song from iTunes or and get at least a small sense of satisfaction from knowing that their money is going to a good cause. Lend your own ninety-nine cents by listening to and buying the song below: